Regional Broadcaster urges for quality programming
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GEORGETOWN, Guyana, May 2 - The quality of programming content and the limited advertising pool are some of the challenges facing regional broadcasters, according to General Manager of the Caribbean Media Corporation (CMC), Errol Clarke.
Speaking on Friday at the Caribbean Media and Communication Conference in Guyana, Clarke said that content is one of the hardest things to get for a regional channel and there are not many sources which create quality content.
However, the CMC official believes that the creation of a viable Pan-Caribbean Media Business is very possible, citing the progress made with CMC's flagship television programme, Caribvision which is also beamed to an international audience.
Audio Source: Demerara Waves
Photo Source: CMC
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